product reviewAid to Artisans (ATA) creates opportunities for low-income artisans around the world to build profitable businesses inspired by handmade traditions. ATA offers access to new markets, business training, eco-effective processes and design innovation through a network of partners to promote sustainable growth and community well-being. ATA joined Creative Learning in October 2012 with plans to strengthen and expand its ability to implement artisan development initiatives worldwide.

ATA blends a passion for the deep-rooted cultures and handmade traditions of the developing world with a commitment to building profitable businesses. Environmentally sound practices are at the foundation of our methodology. ATA recognizes that we can only bring lasting economic growth through an integrated approach to product development, business skills training, market access and eco-effective processes.

By working together with partners in the countries where we work and in the markets we connect artisans with, ATA leaves behind an infrastructure that continues to support the artisan community long after we complete our mentoring.

Our signature program, the Market Readiness Program™, is a unique hands-on training experience held each year at NY Now (formerly New York International Gift Fair). The 4.5-day program is for international artisan producers, designers, exporters and craft-based organization leaders. It provides intensive preparation for entry into the US market and vital information for building successful export businesses.

ATA is pleased to announce our new partnership with the Las Vegas Market (LVM). LVM is the nation’s fastest growing gift and home décor market and the leading furniture marketplace in the western U.S., presenting 4,000+ gift, home décor and furniture resources in an unrivaled market destination. The LVM will take place from January 28th – February 1st, 2018.

We will inaugurate our new Training for Entrepreneurs in Artisan Markets (TEAM) at the Las Vegas Market this winter. TEAM is our advanced training initiative for emerging artisan-based enterprises seeking to enter the US retail market. TEAM has been developed for those who have completed our signature Market Readiness Program (MRP) in New York or believe they have enough experience to enter the US retail market.

For over 40 years, ATA has helped improve the lives of over a hundred thousand artisans in more than 110 remote countries where their livelihoods, communities and craft traditions are at risk. Over the past 10 years, ATA’s efforts leveraged nearly $245 million in retail sales. This income has empowered 125,000 artisans in 72 emerging regions of the world to improve their own lives, the lives of their families, and their communities. Over 70% of the artisans ATA works with are women.

ATA currently works in countries throughout Africa, Asia and Latin America: Benin, Belize, Burkina Faso, Chad, Mali, Ethiopia, Morocco, China, Colombia, Guatemala, and Haiti.